Flodesk: the Best Email Marketing Platform for Creatives

Disclosure: Some of the links in this post are affiliate links and if you go through them to make a purchase I will earn a commission. Keep in mind that I only share about companies that I truly believe in. 

It’s official. 

I said goodbye to Mailchimp and hello to Flodesk. Want to know why? 

I’ve talked about plenty of things here before, like Ireland, photography, creating, travel, dogs or the best gluten-free pizza (yeah, now it’s definitely going to be 🍕tonight!). 

I haven’t written much about the business part yet, although I love answering your questions about in the DMs and emails you send me. 

One of the more frequently asked questions is: what email provider do you use? 

Up until a few months ago, my answer has always been the same: Mailchimp. 

I know email marketing and putting yourself out there can feel daunting at times (or most of the time?) but it can be a lot of fun when you have access to the right tools. And after falling in love with Flodesk a few weeks ago and saying goodbye to Mailchimp, I realised just  h o w  e a s y  it can be. 

I know there are more of you out there searching for the perfect email platform for your business, so this is for you! 

The most important info right at the start: 

Flodesk was founded by two women! How amazing is that, yay! They realised how important emails are and they saw (like you and me) how limited and costly the available options are, especially for small businesses. And the  d i d  something about it. 

So here they are, helping us small businesses to create beautiful, high quality emails without having to pay several hundred € per month as soon as you reach more than 5-10 000 subscribers. 

Flodesk is made by creatives for creatives. They understand the industry, the designs are beautiful, the opt-ins and forms are great and the workflow has never been easier for me. 

And I know you wanna talk money right away, so here it is. Flodesk’s pricing model is probably the biggest pro there is! 

It’s technically a flat rate of $38/month, so you can grow and grow and grow without having to pay more. You can send as many emails as you like per month, to 10 000, 20 000, 30 000 subscribers, clients, dogs… whoever it is, it’s $38/month. Unless you use an affiliate’s code, which then makes it $19/month. 

If you use my affiliate link here, it’ll give you 50% off your Flodesk subscription and it will be $19/month no matter how many emails you send or how many subscribers you have. 

And no, that’s not a trial price. How do they do this? I have no idea. But I LOVE IT. It’s a game changer!

I know there are many Mailchimp lovers out there who think it is great for their business and that’s amazing. You do you. 

For us creatives however… let me be real here for a second. 

I spent three years with Mailchimp and I never got to a point of feeling comfortable using it and I never created one email that I was proud to press send on. 

There. I’ve said it. 

So what makes Flodesk different and why do I love it so much? 

1. One monthly price, unlimited subscribers. Flodesk doesn’t penalise you for growing your friends and your list. Whether you’re sharing your monthly news with a small audience or are thinking about building an email marketing empire, you pay the same monthly price and it doesn’t change.

2. Creative freedom. Custom fonts. Image Collages. Yes please! I like my mails and marketing on-brand. For the first time ever in email marketing, this is a thing. Included. For $19/month, if you use my link here.

3. Click and Drag email builder. Is an entire marketing team crafting and coding your every mail? No? Look no further! Flodesk puts the power of a professional designer into your pocket. Their click and drag email builder makes it easier than ever to create beautifully branded emails (no coding required).

4. Templates designed to convert. To get you started, Flodesk has a library of gorgeous templates to help you welcome, nurture, and convert subscribers into costumers. Built in partnership with other successful entrepreneurs, each template is designed to up your email game. And customising them is so simple! A few clicks and templates transform to match your brand’s unique look and feel, colours and all.

5. Connect with your friends and followers. Want an easy way to connect email subscribers with the incredible content you’re sharing on social? Flodesk has you covered. Easily integrate your instagram account into outgoing emails to showcase your most recent posts. Create a horizontal style collage in seconds.

6. No more tag confusion. You can forget about all the stress that comes from tagging. Yay! No more duplicate tags or thinking about too late. Flodesk does all the tagging for you! You can see which of your subscribers are most engaged, what they signed up for, what they clicked on, there’s tons of data automatically captured for you. And you have fill segmentation capabilities.

I LOVE Flodesk because they make it so super easy to create beautiful emails and to stay in touch with you out there! And it can be personalised so much! The value and beauty of design that they offer at Flodesk make them stand out from any other email marketing platform. 

Wanna be Flodesk friends? I’m sure you’ll love them as much as I do. 

If you think so too, use my link to receive 50% off your subscription and pay a rate of only $19/month. No matter what your email list size is. No matter how many emails you’d like to send. 

I told you, it’s a game changer. 

Etta x